Building a Profitable Future: Marketing Strategies for Contractors with Ara Mahdessian - Part 1

In this episode of The Roofing CEO Playbook: Build It to Sell It, host Lance Bachmann is joined by Ara Mahdessian, co-founder and CEO of ServiceTitan. In part one of this episode, Ara explores the challenges of implementing technology in contracting businesses, the development of ServiceTitan, and the transformative potential of effective marketing and operational strategies in the home service industry.

The Roofing CEO Playbook: Build It To Sell It with Lance Bachmann is sponsored by ServiceTitan and Rilla

Episode resources:

• Guest on LinkedIn: Ara Mahdessian
• Company Website: ServiceTitan
• Lance Bachmann on LinkedIn
• LB Capital website